Mats Levander Communication AB

Mats Levander Communication AB

Mats Levander Communication AB

Who.


With a genuine and long background in Nordic and International Marketing within the field of software for eHealth I have a lot to offer.



A results and action oriented individual with a sharp business focus, consistently meeting and exceeding targets. Several years of experience in international market development and marketing management.


A multilingual and highly skilled negotiator with first class communication skills, combined with a broad knowledge of the Nordic markets and other European eHealth markets. Strategic planning, budgeting and execution of lead generation, marketing, advertising and PR activities. Opportunity identification. International networking.

EXPERIENCE


InterSystems UK and Sweden

Marketing Manager – Nordics                 

Marketing Programmes Manager – Nordics

Market Development                  

 

RedPrairie UK

Nordic Marketing Manager                                           


Primarc/Baldwin UV Technology UK

Export Sales Manager, Nordics                                         


Convergys Customer Management

Newcastle, Amsterdam and Copenhagen

Channel Account Manager, Account Manager - Cisco        

Business Development Manager – American Express        

 

Saltwater Communication        

Freelance Marketing Consultant/Account Director           

 

Charade Advertising/Holst & Company                         

Account Director                                                         


Bilsom AB/Dalloz Safety

Marketing Manager, Retail                         

International Product Manager                                     


Liljedahl & Company Advertising                                  

Account Director                  

BACKGROUND


  • Strategic and operative Market Development, Marketing- and PR- planning, budgeting and management in the IT software for healthcare markets.
  • Events & trade shows - planning, producing, managing, follow up
  • Campaigns, advertising, eDM, DM, packaging
  • Social Media, political lobbying
  • Presenting to all group sizes, face to face, over web and other medium
  • Researching and mapping potential prospects
  • Partner activities
  • Global marketing activities and international product management
  • Business- and market development of IT software and e-healthcare projects
  • Account Direction in B2B marketing and advertising services in Europe and USA
  • Building long-term relationships with key decision makers at all levels
  • Business analysis, forecasting, account management, closing business, reporting
  • Technical interest and knowledge together with an extensive IT background
  • International experience from living and working in USA, UK, Netherlands, Denmark and Sweden